Founder & designer

Emma Olyff

Emma is the founder, designer, and maker behind Emwa Jewelry — a collection of custom, symbolic pieces handcrafted since 2017. Her creations have been shipped internationally, featured in ELLE Magazine and Flair Belgium, exhibited in six European boutiques, and presented at various design fairs. She has collaborated with inspiring figures such as Florence Piers, Chloé Chian, or Fleuropean, and has taught over 150 students — some of whom now craft their own collections.

Biography
Emma is the founder, designer, and maker behind Emwa Jewelry — a collection of custom, symbolic pieces handcrafted since 2017. Her creations have been shipped internationally, featured in ELLE Magazine and Flair Belgium, exhibited in six European boutiques, and presented at various design fairs. She has collaborated with inspiring figures such as Florence Piers, Chloé Chian, or Fleuropean, and has taught over 150 students — some of whom now craft their own collections.

Rooted in a lineage of artists and artisans, Emma grew up surrounded by graphic designers, stylists, sculptors, garden architects, and painters. Her earliest creative memories include afternoons in her father's bronze workshop, absorbing the scent of wax and the quiet rhythm of hand tools. She made her first metal jewelry at nine and began collecting handmade pieces during her travels — instinctively drawn to their weight, soul, and story.

After years of self-learning, Emma apprenticed in Utrecht, Brussels, and Asheville, refining her technique while deepening her ethical and spiritual relationship with the craft. Today, she works from her home studio in the Appalachian mountains and a shared space in the city.

Artistic Statement
Emwa Jewelry was born from a desire to honor what is sacred, personal, and enduring. I create jewelry as a form of storytelling — each piece designed to carry memory, emotion, and meaning. Guided by sensitivity and intuition, I allow the creative process to be a quiet dialogue: between metal and soul, gesture and silence, past and becoming.

I craft with ethically sourced materials and offer the rare service of recycling heirloom gold — transforming inherited pieces into new forms while preserving their emotional imprint. Every curve, engraving, and texture holds intention. These are not just objects, but companions — designed to be worn daily, to mark life’s passages, to remind us of what matters most.

My work invites slowness in a world of speed. It is a movement toward meaning, presence, and beauty — an invitation to live, dress, and remember with intention.

The rest of the team

Avery Goddard

Highly talented and detail oriented, Avery participates in almost all creations. Supporting small and larger tasks, her presence is all at once, artistic, kind, thoughtful and warm.

Jewelry Asssitant

Laura Giraud

Laura joined the team in 2025. Her work is to convey the essence of Emwa Jewelry through the various social plateform we use. Her sophisticated, sensitive, and extremely tasteful contents help us share every day, the work that is being done behind the scences, at the studio.

Content Manager
Photograph

Victoria Nossent

Part of the Emwa Jewelry unvierse since 2022, Victoria is an extremely talented photographer and artistic director. Her eye for beauty beyond what anyone can see is entirely part of what Emwa Jewelry is today.

Casting house to all the pieces that leave the studio, but much more too, Nora is one of the essential person behind the scenes of Emwa Jewelry. If you handed us a heirloom to recycle, Nora was most likely the one to melt it. Her energy is the most kind, pure, and mindful you can imagine to take care of such important tasks.

Casting house

Nora @Torched

A woman with brown hair and a black shirt sitting against a rustic brick wall, resting her chin on her hand and looking thoughtfully to the side.

In an increasingly standardized world, our most precious pssessions are those that carry meaning and stories.

Presence through connection

Emwa is guided by sincerity and presence — a personal, honest voice that invites dialogue, reveals the creative process, and honors authenticity above all.

Persones handling gold jewelry, including earrings, in a jeweler's display box.

Creation as Devotion

Each piece is an act of devotion — uniting art, generosity, and nature in a quiet celebration of shared beauty.

Close-up of a hand showing three gold rings on the fingers, two with small blue stones and one with small red stones, against a neutral background.

Conscious & Collective

Emwa stands for mindful creation — rooted in ethical values, spiritual awareness, and a sense of community among artisans and souls who seek meaning beyond form.